Crowned the “Promo Goddess” of independent talent, China Minter is a driven mind who purposely mixed business with pleasure to stir up a rewarding career as a journalist, media executive, manager, publicist, and content creator. In the beginning it was minor blogging, over the phone interviews, and marketing musicians to catch the attention of a few across the country, that later turned her into the reliable voice and thriving powerhouse that she is today.
She made her imprint into the industry starting a media and management company called ReverseNation in 2012. Her journey began with writing for brands such as Rick Ross Media Group, Swurv Radio for “The Indie Booth” section, Stack or Starve with Def Jam A&R Dough From The Go, and publicist for former Zobe Records artist Kenn Retro. Since retiring the ReverseNation brand, she has continued to build her name in the industry under her own brand, while growing her media entertainment company PXSH Media into a multimedia conglomerate. Her focus is quality, which influences her to create rich relationships with the individuals she crosses paths with.